Sunday, October 2, 2011

AOPA Flight Training Magazine Analysas


Chapter 12 Printed Media Magazine Analysis
1.)    The magazine I choose for this assignment is the AOPA Flight Training magazine. For those of you who don’t know what that magazine is all about I will briefly go over it.  The AOPA Flight Training is a magazine designed to target pilots whether they are seasoned professional pilots or pilots in training. This magazine gives tips and lessons in how to develop and maintain your piloting skills.  This magazine targets business men as well to obtain their pilots license, because many business and corporate employees do business across the country and obtaining their private licensing will help ease problems with traveling and even some of the cost. This article could also be attracting many youth as well to obtain their private licensing whether for recreational use or even for sport this magazine gives tips and lessons in how to hone your skills.  I have read an issue of this magazine and many of the articles in this magazine are written I believe by experienced pilots who are willing to share their knowledge to eager consumers wanting to obtain their pilots licensing and realizing their dream to fly.  This is the magazine is the magazine for anybody who dreams to fly.  Especially for those who are going through the training find these articles helpful.
2.)    I looked through this magazine and much of this magazine is articles that give tips and lessons on honing on your skills as a pilot or helps new trainees through their training.  About 90% of this magazine is editorial which non-advertising articles.  This magazine does not have much cluttering issues as it gets straight to the point. This magazine was designed to attract new pilots as well as give tips to new pilots in training. This article is also designed and tailored towards experienced pilots to continue to hone on their skills. This article has a specific purpose to give the tools pilots need to hone their skills. It is an educational vehicle much like a text book and these articles are very easy to read I thought. I found it more enjoyable and I was able to read the articles at my own pace. I found that I could retain what the articles were about and it fueled my passion for flying. I currently seeing what it costs to obtain my licensing and I want to in the future obtain my license.  
3.)    There are a couple of types of products and services here in this magazine. One type of service that is advertised here in this magazine. The first is they offer training courses on DVD so those who are looking to train for their pilot’s license they are able to get their hands on the tools they need. They also offer special prices on flight school through different companies such as Ari-Ben Aviator Inc. which offer a price of $7,875.00 for multi-engine Instrument which includes study material, ground instructions and housing. The other type of products and services advertised is aircraft and pilot’s supplies such as GPS equipment, headsets and more. In this magazine there is website aircraftspruce.com that offers a wide variety of aircraft and pilot’s supplies.  As I have said before this article is specifically for pilots especially for those who want to get their pilots license or who are currently obtaining their license.  This brings us to the next segment we are going to talk about which is the mood this article sets and how it effects who reads this magazine.
4.)    This magazine again I will say that this magazine is designed for pilots and pilot trainees who want to hone this skill. This magazine has detailed articles that I believe are written by professional pilots and those who are skilled in the industry which may include aircraft manufacturers, the FAA and others. These articles are meant as an education tool for pilots to get to know their aircraft and learn the specifics to getting certified as a pilot. There are a few classifications that the private pilot’s license breaks down into. There is the private pilot’s license, sports, and ultra-lights. There are different regulations and standards that each classification that defines and governs each classification. Therefore the way you obtain each classification of license depends on which one you are trying to obtain. There are a certain number of solo hours and hours of flying with instructor time based whether they are getting their sports license, their ultra-light or their private license.  Well if you are into getting your pilot’s license you will pay more attention to these advertisements about getting pilot’s equipment that you need or if you are looking at finding a good price on flight training school. The advertisement much like the articles are tailored towards the pilot especially pilots in training and certified pilots. These articles are found to be helpful to them to gain knowledge in best how to hone their skills. The advertisements do pretty much the same by advertising products and services that the pilot in training needs to obtain their license.  The magazine sets the mood for those who want to get their pilots license. They ease young eager pilots in by easy to read detailed articles on different topics ranging from instrumentation to tips on better flying.  This magazine really affects readers by targeting a specific target market mainly those who desire to obtain their pilot’s license, in specific they may target middle class income individuals or families as well as business people. These groups of people are mostly likely the people this magazine will target since obtaining your pilot’s license is quite costly.
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